Anadolu Info Package Anadolu Info Package
  • Info on the Institution
  • Info on Degree Programmes
  • Info for Students
  • TR
About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Graduate School
  2. Department of Business Administration
  3. Master of Business Administration (MBA)
  4. MBA in Marketing
  5. Course Structure Diagram with Credits
  6. Digital Marketing and Social Media
  7. Learning Outcomes & Program Qualifications
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 30/09/2026
0 : Does not support   1 : Low-level support   2 : Mid-level support   3 : Top level support
Learning Outcomes Program Qualifications
PY1 PY2 PY3 PY4 PY5 PY6 PY7 PY8 PY9 PY10 PY11 PY12 PY13 PY14 PY15
LO-1 explain the concepts and the development of network economy - - - - - - - - - - - - - - -
LO-2 evaluate the effects of digital technologies and economic conditions on the consumers - - - - - - - - - - - - - - -
LO-3 define the primary and secondary sources of data by using digital technologies - - - - - - - - - - - - - - -
LO-4 evaluate product development and innovation strategies in the new economy - - - - - - - - - - - - - - -
LO-5 compare pricing strategies that can be used on the Internet. - - - - - - - - - - - - - - -
LO-6 analyse and evaluate social media campaigns - - - - - - - - - - - - - - -
LO-7 analyse and evaluate other marketing campaigns realized through digital technologies - - - - - - - - - - - - - - -

Info on the Institution

  • Name and Adress
  • Academic Calendar
  • Academic Authorities
  • General Description
  • List of Programmes Offered
  • General Admission Requirements
  • Recognition of Prior Learning
  • Registration Procedures
  • ECTS Credit Allocation
  • Academic Guidance

Info on Degree Programmes

  • Doctorate Degree / Proficieny in Arts
  • Master's Degree
  • Bachelor's Degree
  • Associate Degree
  • Open&Distance Education

Info for Students

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Info for Students

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  • Language courses
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