Akademik Dersler - İçerik

Weeks	Topics
Week - 1	The Development of Communication Forms and Tools
Week - 2	The Birth and Development of Social Media
Week - 3	The New Direction of Communication and Social Media
Week - 4	Communication and Social Media Strategy in Social Media
Week - 5	Social Media Platforms and Usage: Social networking sites, Blogs, Content communities, Virtual worlds
Week - 6	Social Media Management
Week - 7	Midterm
Week - 8	Crisis and Reputation Management in Social Media
Week - 9	Metrics, Key Performance Indicators and Return on Investment Calculations with AI
Week - 10	Data Analysis in Social Media, Tools and Platforms: That Can Be Used in Measurement and Analysis
Week - 11	Social Media and Education
Week - 12	Creating and Managing Educational Social Media Accounts
Week - 13	Data and Information Security
Week - 14	Final exam