Week - 1 |
Internal communication concept and history |
Week - 2 |
Functions and objectives of internal communication |
Week - 3 |
Types of information and communication in internal communication |
Week - 4 |
Determinants of ınternal communication effectiveness |
Week - 5 |
Internal communication ethics |
Week - 6 |
Leadership communication |
Week - 7 |
Employee engagement |
Week - 8 |
Internal crisis communication |
Week - 9 |
Corporate culture |
Week - 10 |
Internal marketing, internal PR |
Week - 11 |
Employer branding |
Week - 12 |
Tools of ınternal communication |
Week - 13 |
Planning and measurement of internal communication |
Week - 14 |
Case studies |