|
Week - 1 |
Creartivity |
|
Week - 2 |
Profile of the advertising copywriters |
|
Week - 3 |
Insight |
|
Week - 4 |
Advertising cliches |
|
Week - 5 |
Relation between advertising copy and visual |
|
Week - 6 |
Type of headlines and examples |
|
Week - 7 |
Slogan |
|
Week - 8 |
Advertising copy for film |
|
Week - 9 |
Advertising copy for radio |
|
Week - 10 |
Copywriting for content markering |
|
Week - 11 |
Copywriting for an integrated campaign |
|
Week - 12 |
Brief and debrief for final project |
|
Week - 13 |
First assessment for the final project |
|
Week - 14 |
Last assessment for the final project |
Anadolu Info Package 
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