Week - 1 |
Changing World and New Communication Technologies |
Week - 2 |
Transformation of Media and Advertising |
Week - 3 |
Content Marketing |
Week - 4 |
Content Creation Practice 1 (Youtube)
|
Week - 5 |
Content Creation Practice 2 (Instagram) |
Week - 6 |
Influencer Marketing |
Week - 7 |
Midterm portfolio |
Week - 8 |
Native Advertising |
Week - 9 |
Native Advertising Practice |
Week - 10 |
Social Media Advertising |
Week - 11 |
Youtube Ad. Practice |
Week - 12 |
Spotify Ad. Practice |
Week - 13 |
Instagram Ad. Practice |
Week - 14 |
Final Portfolio |