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Week - 1
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Introduction: Who Is the Digital Tourist?
New-Generation Travel Behaviors and Expectations |
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Week - 2
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Overview of Artificial Intelligence Technologies
Generative AI, Chatbots, and Recommendation Systems |
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Week - 3
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Tourist Decision-Making Process
Perception, Information Search, and Filtering Mechanisms |
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Week - 4
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Information Search Behaviors with GAI |
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Week - 5
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Digital Experiences Created by GAI
Interactive Scenarios and AI-Driven Tourist Engagement |
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Week - 6
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Personalization and Segmentation
Psychographic Influence of GAI Algorithms |
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Week - 7
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AI-Generated Tourism Content
Text, Visual, and Itinerary Recommendations |
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Week - 8
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Midterm / Applied Analysis
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Week - 9
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Digital Guiding and Travel Planning with AI |
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Week - 10
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Emotional Guidance and Empathy Simulations via GAI |
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Week - 11
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Ethics, Privacy, and Algorithmic Manipulation |
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Week - 12
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Group Project: Designing a GAI-Based Tourist Interaction Scenario
Team-Based Creative Application |
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Week - 13
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Project Presentations and Evaluations |
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Week - 14
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General Assessment, Reflective Thinking and Feedback |
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