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Week - 1
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Basic Concepts |
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Week - 2
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Critical Review of Advertising History |
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Week - 3
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Critical Studies: Political Economy |
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Week - 4
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Critical Studies: Cultural Studies |
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Week - 5
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Advertising and Ideoloy |
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Week - 6
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Advertising and Consumer Culture |
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Week - 7
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Advertising and Social Classes |
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Week - 8
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The Construction of Gender in Ads: Feminity |
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Week - 9
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The Construction of Gender in Ads: Masculinity |
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Week - 10
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Poverty and Richness in Ads |
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Week - 11
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Corporate "Social Responsibility" |
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Week - 12
|
Advertising as a Means of Surveillance |
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Week - 13
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Execution: Decoding Ads |
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Week - 14
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Execution: Decoding Ads |
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