Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Advertising Campaign Brief Analysis
Week - 2	Advertising Campaign Research Analysis
Week - 3	Market analysis
Week - 4	Product/service analysis
Week - 5	Target market analysis
Week - 6	Advertising Campaign Strategy Analysis
Week - 7	Advertising Campaign Budget Analysis
Week - 8	Advertising Campaign Creative Idea Analysis
Week - 9	Advertising Campaign Artistry/Production Analysis
Week - 10	Advertising Campaign Media Plan Analysis
Week - 11	Advertising Campaign Success Measurement Anaysis
Week - 12	Alternative Campaign Development
Week - 13	Sectoral Prediction and Vision Presentation
Week - 14	Discussion