Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Describing and Classifying events
Week - 2	The characteristics of event products
Week - 3	Events stakeholders
Week - 4	Event marketing plans and strategies
Week - 5	Marketing information systems in events
Week - 6	Event product
Week - 7	Event distribution
Week - 8	Pricing in Events
Week - 9	Event Promotion
Week - 10	People (consumer, volunteer and staff) in Events
Week - 11	Event Process
Week - 12	Physical Evidence
Week - 13	Consumer behavior in events
Week - 14	Impacts of events