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Week - 1
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The role of personal selling in the marketing function |
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Week - 2
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Introducing the various aspects of selling as a carreer |
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Week - 3
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Introduction of the sales management functions |
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Week - 4
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Sales management and the future |
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Week - 5
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Following the determination of research subject |
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Week - 6
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Design of the sales organization |
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Week - 7
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Sales forecasts |
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Week - 8
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Sales quatos |
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Week - 9
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Sales quatos |
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Week - 10
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Sales quatos |
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Week - 11
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Communication styles of sales people and customers |
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Week - 12
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Personal selling process, pre-sale planning, exploring the customer need |
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Week - 13
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Personel selling process; sales presentation techniques, handling customer objections, closing the sales. |
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Week - 14
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Sales and ethics |