Catalog Content |
Visual Design, perception and communication; Components of visual perception; Visual perception and design process; Visual message and communication process; Gestalt Theory of Visual Perception; Theory of Probabilistic Functionalism; Theory of Direct Perception; Constructivist Visual Perception Theory; Neurophysiological Approach to Visual Perception; Computational Approach to Visual Perception; Design Elements: Composition, Color, Shape, Texture, Space, Form, Images and Typographic elements; Design Principles: Unity/Harmony, Balance, Hierarchy, Scale/Proportion, Dominance/Emphasis, Similarity/Contrast, Motion, Rhythm, Closeness and Space; Perception Theories. |