| Catalog Content |
The Place of Personal Sales Within the Whole of Marketing; Introducing Personal Sales as a Career; Introduction of Sales Management Functions; Sales Management and Future; Sales Duties and Sales Activities; Designing Sales Organization; Sales Forecasts; Sales Quotas; The Communication Styles of Salespeople and Customers; Personal Sales Process: Pre-Sales planning, Discovery of customer needs, Sales presentation techniques, Customer objections closing Sales; Sales and Ethics. |
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