| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
DOÇ. DR. BURAK TUĞBERK TOSUNOĞLU |
| Mode of Delivery |
Face to face |
| Prerequisites |
N/A |
| Courses Recomended |
There is no recommended optional program component for this course. |
| Recommended Reading List |
Girişimcilik ve İş Kurma, Yılmaz Ürper, Editör, Anadolu Üniversitesi, Eskişehir, ss.22-35, 2014 |
| Assessment methods and criteria |
Midterm:20% Business Plan Application: 30% Final:50% |
| Work Placement |
N/A |
| Catalog Content |
Entrepreneurship: Characteristics of entrepreneurs, The entrepreneurship process; Project Management: Project-based approach; Project processes; Business Plan: Benefits of a business plan, Success factors of a business plan; Demand Structure and Market Research: Market analysis, Demand forecasting; Marketing Plan: Marketing process, Stages of marketing; Production Plan: Production management, Production planning; Management Plan: Management approach, Management procedures; Risk Analysis: Types of risks, Risk management strategies; Project and Business Plan Evaluation: Evaluation process, Evaluation approaches. |
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