Akademik Dersler - Tanıtım

Last Updated: 02/03/2026

Code - Course Title	Compulsory/Elective	Laboratory + Practice	ECTS
TAR457 - Digital Media Publishing	VII. SEMESTER	2 +0	4.0

Language of Instruction	Türkçe
Course Type	Area Elective Courses
Course Instructor(s)	DOÇ. DR. TEZCAN ÖZKAN KUTLU
Mode of Delivery	face to face
Place of Delivery
Used Educational Platforms
Prerequisites	there is no Prerequisites and co-requisites
Courses Recomended	Internet Journalism, Social Media Journalism, Wen Design
Recommended Resources	w3 Schools / Learn HTML /learn CSS
Work Placement	There is no work placement
Aims of the Course

Weeks	Learning Outcomes	Topics	Teaching Methods
Week - 1		Introduction: General information about the course description, scope and functioning.
Week - 2		What is web publishing ?: The concept of publishing, development of the internet, features of the internet, Web 2.0.
Week - 3		Classification of web, structural features of websites, news sites, personal sites and general features of social media
Week - 4		What is the new media? What are the publishing and reporting practices in the new media?
Week - 5		The phenomenon of social media, basic features of social media, social media applications, social networks.
Week - 6		Digital content production in new media applications: Youtube, blog, Twitter and microblogging, Wiki's, podcast etc.
Week - 7		New techniques in content production in new media and social networks: Digital Storytelling
Week - 8		Things to consider when presenting content in new media and social networks: Basic principles of content design, page design, text and typography, image usage, multimedia usage, sharing rules.
Week - 9		Principles of content access in internet and search engines: Attention Economy, keywords, tags, hashtags
Week - 10		Social media filters and algorithms
Week - 11		Examples of alternative and new publishing applications in the world and Turkey.
Week - 12		Social media monitoring
Week - 13		Project presentations
Week - 14		Project presentations

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Assessment Method and Passing Requirements
	Quamtity	Percentage (%)
1.Midterm Exam	1	40
Final Exam	1	60
Toplam (%)		100