|
Week - 1 |
Advertising analysis and the basic concepts |
|
Week - 2 |
The concept of ideology and advertising and ideology relationship |
|
Week - 3 |
Introduction to advertising analysis. Semiotic analysis |
|
Week - 4 |
Marxist analysis. Feminist analysis. |
|
Week - 5 |
Sociological analysis. Psychoanalytic analysis. |
|
Week - 6 |
The relations between advertising and culture, and the consumption society. |
|
Week - 7 |
Meaning and ideology in advertising |
|
Week - 8 |
Meaning and ideology in advertising |
|
Week - 9 |
Gender and advertising |
|
Week - 10 |
"Class" concept in advertising |
|
Week - 11 |
Globalization, consumption and advertising |
|
Week - 12 |
Advertising and consumption identities |
|
Week - 13 |
Samples of advertisement |
|
Week - 14 |
Samples of advertisements |
Anadolu Info Package 
Turkish 
English