|
Week - 1
|
Changing World and New Communication Technologies |
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Week - 2
|
Transformation of Media and Advertising |
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Week - 3
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Content Marketing |
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Week - 4
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Content Creation Practice 1 (Youtube)
|
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Week - 5
|
Content Creation Practice 2 (Instagram) |
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Week - 6
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Influencer Marketing |
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Week - 7
|
Midterm portfolio |
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Week - 8
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Native Advertising |
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Week - 9
|
Native Advertising Practice |
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Week - 10
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Social Media Advertising |
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Week - 11
|
Youtube Ad. Practice |
|
Week - 12
|
Spotify Ad. Practice |
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Week - 13
|
Instagram Ad. Practice |
|
Week - 14
|
Final Portfolio |
Anadolu Info Package 
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