1 |
carry out independent studies to update their field knowledge. |
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X |
2 |
develop their knowledge of the field at expertise level |
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X |
3 |
comprehend the interaction between the disciplinesofadvertising and the public relations. |
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X |
4 |
define and identify the main problems and their causes of field |
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X |
5 |
have knowledge of research methods at the level of expertise |
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X |
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6 |
use their expert-level theoretical and practical knowledge |
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X |
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7 |
analyze,interpret and evaluate the information from different disciplines |
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X |
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8 |
use both qualitative and quantative research methods in the field of study atan advanced level. |
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X |
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9 |
identifythe problems of advertising and public relations, find solutions to defined problems, put theminto actionand evaluate the obtained results. |
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X |
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10 |
carry out their studiesindependently or as a member ofa team. |
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X |
11 |
evaluate the information about the advertising and public relations critically and direct learning needs and requirements. |
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X |
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12 |
presentcurrent developments of the advertising and public relations andindividual studieswith the support of qualitative and quantative data, in written, oral and visual forms and in asystematic manner. |
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X |
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13 |
analyze develop and direct social relations and their normswith acritical perspective. |
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X |
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14 |
communicate inat least one foreign language n written and oral forms (“European Language Portfolio Global Scale”, Level B2) |
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X |
15 |
use informatics, software and communication technologies at a level required by their field |
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X |
16 |
takesocial, scientific and ethical values into consderation in the stages of gathering, interpretation,and reportingdata. |
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X |
17 |
develop strategies, interpret applications, evaluatethe gained results in the field of public relations and advertising with specific aims. |
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X |
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18 |
apply their fieldknowledge and their problem solving skills in interdisciplinary studies to contribute to science and society. |
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X |
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