Anadolu Info Package Anadolu Info Package
  • Info on the Institution
  • Info on Degree Programmes
  • Info for Students
  • TR
About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Graduate School
  2. Department of Advertising and Public Relations
  3. Master of Arts (MA) in Public Relations and Advertising
  4. Lessons

I. SEMESTER Katalog PDF İndir

CodeCourse TitleCourse TypeLaboratory + PracticeECTS
LEE510 Ethics of Science and Research Techniques Required Courses3+07.5
RHİ537 Theory and Research in Digital Advertising Required Courses3+06.0
RHİ543 Strategic PR and Advertising Management with Artificial Intelligence Required Courses3+06.0
Elective Courses12.0
Sum31.5

II. SEMESTER

CodeCourse TitleCourse TypeLaboratory + PracticeECTS
İST534 Statistical Analysis and Evaluation Required Courses3+06.0
RHİ526 New Approaches in Public Relations Required Courses3+06.0
RHİ530 Advertising Psychology Required Courses3+06.0
SMR500 Seminar Required Courses3+07.5
Elective Courses6.0
Sum31.5

III. SEMESTER

CodeCourse TitleCourse TypeLaboratory + PracticeECTS
TEZ700 Thesis Required Courses0+130.0
Sum30

IV. SEMESTER

CodeCourse TitleCourse TypeLaboratory + PracticeECTS
TEZ700 Thesis Required Courses0+130.0
Sum30

Elective Courses

CodeCourse TitleCourse TypeLaboratory + PracticeECTS
RHİ521 Global Marketing Communication Elective Courses3 + 06.0
RHİ539 Communication Strategies in Sustainability and Social Innov. Elective Courses3 + 06.0
RHİ541 Advertising Narrative and Analysis Elective Courses3 + 06.0
RHİ545 The Socio-Psychological Foundations of Consumer Behavior Elective Courses3 + 06.0
RHİ547 Conditional Effect Approaches in Public Relations and Advertising Research Elective Courses3 + 06.0
RHİ532 Consumer Neuroscıence Elective Courses3 + 06.0
RHİ536 Digital Content Marketing Methods Elective Courses3 + 06.0
RHİ538 Political Communication, Digital Media and Democracy Elective Courses3 + 06.0
RHİ540 Digital Platforms and Data Ecosystems Elective Courses3 + 06.0

Institute Specialization Field Course

CodeCourse TitleCourse TypeLaboratory + PracticeECTS
UZM700 Research in Area of Specialization Institute Specialization Field Course5 + 04.5

Info on the Institution

  • Name and Adress
  • Academic Calendar
  • Academic Authorities
  • General Description
  • List of Programmes Offered
  • General Admission Requirements
  • Recognition of Prior Learning
  • Registration Procedures
  • ECTS Credit Allocation
  • Academic Guidance

Info on Degree Programmes

  • Doctorate Degree / Proficieny in Arts
  • Master's Degree
  • Bachelor's Degree
  • Associate Degree
  • Open&Distance Education

Info for Students

  • Cost of living
  • Accommodation
  • Meals
  • Medical Facilities
  • Facilities for Special Needs Students
  • Insurance
  • Financial Support for Students
  • Student Affairs Office

Info for Students

  • Learning Facilities
  • International Programmes
  • Practical Information for Mobile Students
  • Language courses
  • Internships
  • Sports and Leisure Facilities
  • Student Clubs