Anadolu Info Package Anadolu Info Package
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Profile of the Programme Specific Admission Requirements Qualification Requirements and Regulations Recognition of Prior Learning Educational Staff Programme Director & ECTS Coord. Field Qualifications Key Learning Outcomes Course Structure Diagram with Credits Matrix of Program Outcomes&Field Qualifications Matrix of Course& Program Qualifications Examination Regulations, Assessment and Grading Graduation Requirements Access to Further Studies Occupational Profiles of Graduates
  • Graduate School
  • Department of Advertising and Public Relations
  • Master of Arts (MA) Degree
  • Course Structure Diagram with Credits
  • Relationship Management in Public Relations
  • Course's Contribution to Prog.
  • Description
  • Content
  • Learning Outcomes
  • Learning Activities and Teaching Methods
  • Course's Contribution to Prog.
  • Assessment Methods

0 : Does not support   1 : Low-level support   2 : Mid-level support   3 : Top level support
No Program Outcomes level of Contribution
0 1 2 3
1 carry out independent studies to update their field knowledge. X
2 develop their knowledge of the field at expertise level X
3 comprehend the interaction between the disciplinesofadvertising and the public relations. X
4 define and identify the main problems and their causes of field X
5 have knowledge of research methods at the level of expertise X
6 use their expert-level theoretical and practical knowledge X
7 analyze,interpret and evaluate the information from different disciplines X
8 use both qualitative and quantative research methods in the field of study atan advanced level. X
9 identifythe problems of advertising and public relations, find solutions to defined problems, put theminto actionand evaluate the obtained results. X
10 carry out their studiesindependently or as a member ofa team. X
11 evaluate the information about the advertising and public relations critically and direct learning needs and requirements. X
12 presentcurrent developments of the advertising and public relations andindividual studieswith the support of qualitative and quantative data, in written, oral and visual forms and in asystematic manner. X
13 analyze develop and direct social relations and their normswith acritical perspective. X
14 communicate inat least one foreign language n written and oral forms (“European Language Portfolio Global Scale”, Level B2) X
15 use informatics, software and communication technologies at a level required by their field X
16 takesocial, scientific and ethical values into consderation in the stages of gathering, interpretation,and reportingdata. X
17 develop strategies, interpret applications, evaluatethe gained results in the field of public relations and advertising with specific aims. X
18 apply their fieldknowledge and their problem solving skills in interdisciplinary studies to contribute to science and society. X

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