Akademik Dersler - Program Çıktı İlişkisi

Last Updated: 30/09/2025

0: Does not support 1: Low-level support 2: Mid-level support 3: Top level support

No	Program Qualifications	level of Contribution
		0	1	2	3
PY1	Be aware of and comply with law and regulations in the field of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications.
PY2	Have sufficient information about social security and safety issues.
PY3	Approach the dynamics of the field with an integrated perspective
PY4	Explain main concepts and the relationships of these concepts
PY5	Recognize the process, and techniques of the production of scientific information.
PY6	Be informed of, both practically and conceptually, in the field of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communication which were equipped lesson materials which included newest information and other resources.
PY7	Be informed of communication capabilities of all stakeholders and have information about communication problems about public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communication fields.
PY8	Have the knowledge to use communication media and tools in a competent manner.
PY9	Recognize institutions operating in the areas of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications and the structural and managerial characteristics.
PY10	Recognize national and international social and cultural dimensions of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications fields.
PY11	Use advanced level of conceptual and practical information in the areas
PY12	Have the ability to explain and identify problems associated with area
PY13	Describe the original ideas related to areas of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications in a creative way.
PY14	Develop and apply methods and techniques about stakeholders’ appropriate communication strategy, taking into account differences in needs or developments, which are in the areas of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications.
PY15	Take responsibility for the areas of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications, and undertake and perform individual or group work
PY16	Be aware of and use their creative and powerful characteristics.
PY17	Critically evaluate their own knowledge and skills in the areas
PY18	Identify and meet the demands of learning requirements.
PY19	Plan and manage events as a member of a team and individually for the professional development in the areas of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications
PY20	Be aware of the ways of accessing information as well as using new methods and technologies in the fields of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications.
PY21	Develop positive attitudes and behaviour towards lifelong learning.
PY22	Make written and oral statements and use language effectively in the areas of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications to expert and non-specialist audience groups.
PY23	Share problems and solutions with people, with or without expertise, in the fields of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications with the support of both quantitative and qualitative data
PY24	Track information using a foreign language in the field and communicate with their colleagues (The overall level of the European Language Portfolio B1)
PY25	Use information, communication technologies and computer software with the required level of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, corporate communications (European Computer User License: Advanced Level)
PY26	Follow, organize and and actively participate in artistic, cultural and social activities
PY27	Monitor and comment on events and developments in national and international agenda.
PY28	Recognize and adapt to communication style of different cultures.
PY29	Comply with social, scientific, professional and ethical values in the stages of data collection, interpretation, introduction and implementation of the related field.
PY30	Plan and carry out professional projects and activities for social environment with awareness of social responsibility.
PY31	Use technologies in a competent manner in the field of public relations, advertising, brand communication, marketing communication, persuasive communication, communication management, and corporate communications.