| Recommended Reading List |
-Murdock, G. (2008). Commercialization of the Media, The International Encyclopedia of Communication. -Hardy, J. (2014). Critical Political Economy of Communications: A Mid-term Review, International Journal of Media & Cultural Politics, 10(2).-Goffman, E. (2020). Reklamlarda Toplumsal Cinsiyet. Ankara: Heretik Basın Yayın.-Varghese, N. & Kumar, N. (2020). Feminism in Advertising? Irony or Revolution?: A Critical Review of Femvertising, Feminist Media Studies, 22(2), 441-459. -Postman, N. (2005). Amusing ourselves to death: Public discourse in the age of show business. Penguin.-Baudrillard, J. (2016). The consumer Society: Myths and structures. Sage.-Parenti, M. (1987). Inventing Reality: the Politics of the Mass Media. Ast. Martin’s Press Vintage (The Big Sell: pp. 81-92). -West, S. M. (2019). Data Capitalism: Redefining the Logics of Surveillance and Privacy, Business and Society, 58(1), pp. 20-41. -Çınar, N., & Ateş, S.(2022)."Data Privacy in Digital Advertising: Towards a Post Third-Party Cookie Era", in Filimowicz, M.(Ed.) Privacy: Algorithms and Society, Routledge. |
| Catalog Content |
Advertising, Construction, Propaganda; Critical Theories: Cultural studies, Political economy, Frankfurt school; Advertising and Ideology: Power, Ideology, Ideological state apparatus; Advertising and Social Classes: Proletariat, Middle class, Bourgeoisie; Gender in Advertising: Feminism, Gender, Gender roles, Commodification; Corporate Social Responsibility: Neo-liberalism, Ethic, Femvertising; Surveillance: Data driven advertising, Data capitalism, Consent, Privacy. |
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