|
Week - 1 |
Factors That Foster the Development of Marketing for Children |
|
Week - 2 |
Children's Process of Becoming a "Consumer" |
|
Week - 3 |
Segmentation of the Children's Market: Segmentation According to Traditional Market Segmentation Criteria |
|
Week - 4 |
Segmentation of the Children's Market: Segmentation with a Holistic Perspective |
|
Week - 5 |
Product Development for Children |
|
Week - 6 |
Promotion for Children |
|
Week - 7 |
Marketing Research for Children |
|
Week - 8 |
Family Tourism |
|
Week - 9 |
Child Friendly Tourism and Its Reflection on Business Management: Concept of Child Friendly Hotel |
|
Week - 10 |
Child Friendly Tourism and Its Reflection on Business Management: Child Friendly Tourism Practices in Tourism Businesses |
|
Week - 11 |
Child Friendly Tourism and Its Reflection on Business Management: Child Safety and Health within the Scope of Child Friendly Tourism |
|
Week - 12 |
An Effective Way to Serve Children: Kids Clubs |
|
Week - 13 |
Term Assessment |
|
Week - 14 |
Term Assessment |
Anadolu Info Package 
Turkish 
English