Akademik Dersler - Tanıtım

Course Title	Code	Compulsory/Elective	Laboratory + Practice	ECTS
Communication in Tourism	TRZ365	III. SEMESTER	3+0	3.5

Language of Instruction	Türkçe
Course Type	Required Courses
Course Instructor(s)	PROF. DR. HAKAN YILMAZ
Mode of Delivery	Face to face
Prerequisites	There is no Prerequisites and co-requisites.
Courses Recomended	Tourism, Media, Communication, Intercultural Communication
Recommended Reading List	1. Şengül, S., Ulama, Ş. ve Türkay, O. (2018). Turizm İletişimi. Detay Yayıncılık: Ankara. 2. Yılmaz, H. (2016). Turizm ve İletişim. Detay Yayıncılık: Ankara Şen Demir, Ş. (2016). Turizm İşletmelerinde Halkla İlişkiler ve İletişim. Detay Yayıncılık: Ankara.3. Kartarı, A. (2014). Kültürlerarası İletişim. Anadolu Üniversitesi Yayınları: Eskişehir. 4. Suher, İ., Özkoçak, L., Bayçu, S. ve Öztürk, C. (2014). Halkla İlişkiler Uygulamaları ve Örnek Olaylar. Anadolu Üniversitesi Yayınları: Eskişehir.
Assessment methods and criteria	1 mid-term, 1 assignment, 1 final
Work Placement	There is none.
Catalog Content	Communication Concept and Process; Problems and Solutions in Communication; The Importance of Communication in Tourism; Tourist Typologies and Different Tourist Types; Verbal, Non-Verbal and Written Communication; Communication Theories and Types; Intercultural Communication, Marketing Communication in Tourism Enterprises, Complaint Management in Tourism Enterprises; Inter Organizational Communication in Tourism Enterprises; The Inter-Cultural Dimension in Inter Organizational Communicatio; Electronic Communication in Tourism Enterprises; Advice and E-Complaints as Communication Tools; Social Media Communication.