Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Overview of Customer Relationship Management
Week - 2	Customer-Oriented Business and Employee Management
Week - 3	Concepts Related to Customer Relationship Management
Week - 4	Concepts Related to Customer Relationship Management
Week - 5	The Process of Customer Relationship Management
Week - 6	The Process of Customer Relationship Management
Week - 7	Mid-term Exam
Week - 8	Customer Relationship Management Technologies
Week - 9	Loyalty Programs in Customer Relationship Management
Week - 10	Loyalty Programs in Customer Relationship Management
Week - 11	Meeting Customer Objections and Complaints
Week - 12	Customer Relationship Management and Customer Experience
Week - 13	Customer Relationship Management and Customer Experience
Week - 14	Final Exam