| Language of Instruction |
Türkçe |
| Course Type |
Elective Courses |
| Course Instructor(s) |
DOÇ. DR. SEMA EKİNCEK |
| Mode of Delivery |
Face to face |
| Prerequisites |
There is no prerequisite for this course. |
| Courses Recomended |
No recommended programme component |
| Recommended Reading List |
|
| Assessment methods and criteria |
1 Practice and 1 Final Exam |
| Work Placement |
N/A |
| Catalog Content |
The concept of innovation and its importance; Relationship between Creativity and Innovation; R&D and Innovation; Innovation management, concept and models; Food and Beverage Businesses and Innovation; Kitchen and Innovation; Chefs and Innovation; Innovation Examples and Analysis; Product Development: Stages, management and implementation; Market Research and Trend Analysis: Understanding consumer wants and needs; Creative Idea Development; Creative Product Design; Sensory evaluation; Presentation Skills and Communication; Marketing and Sales Strategies; Business Plan Development; Sustainability and Environmental impacts. |
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